Gingernut Video

Branding for an independent production company.

This visual identity was created for my client who was about to begin their freelance venture in the film industry. They wanted the brand to reflect their creativity and to set them apart from other companies which were more understated in their branding. ‘Gingernut’ was a nickname my client was called in school – often in an unkind way – so it was important for her to reclaim the name with confidence.

In response to this I decided to create visuals that were strong, fearless and rather fun.